Industry News

Fire & Flower CEO appointed to Canadian Chamber of Commerce BOD

Fire & Flower CEO, Trevor Fencott, has been elected to the Canadian Chamber of Commerce Board of Directors.

Additionally, Fencott will co-chair the Chamber’s new National Cannabis Working Group, established to provide balanced policy recommendations in support of Canada’s emerging cannabis sector. 

“It is an honour to represent the Canadian cannabis industry on the board of the Canadian Chamber of Commerce alongside some of Canada’s most recognized and respected companies,” said Fencott. “Working with the Chamber creates the unique opportunity for the cannabis sector to access the nationwide Chamber network and put forward non-partisan, balanced policy recommendations that will allow the industry to move to the next level of its national and international development.” 

Based in Edmonton, Fire & Flower helps consumers navigate the complex world of cannabis through education-focused, best-in-class retailing. Consumers can also find cannabis products and a variety of cannabis accessories on the company’s digital platform. 

“The Canadian Chamber of Commerce is very pleased to welcome Mr. Fencott to the Board of Directors,” said Perrin Beatty, PC, OC, President and CEO of the Canadian Chamber of Commerce. “Mr. Fencott is a pioneering voice of the legal cannabis industry in Canada and Fire & Flower is regarded as a leader in this emerging market.” 

What is the National Cannabis Working Group

The Chamber’s Cannabis Working Group is made up of Canadian companies interested in developing a competitive cannabis industry. They are:

  • Fire & Flower
  • Canopy Growth
  • Organigram
  • WeedMD
  • Rolling Greens
  • Lift & Co.
  • Cannabis Compliance Inc.
  • Harvest One
  • HEXO Corp
  • Yardstick Testing and Training
  • Zenabis
  • Aphria Inc.
  • Deloitte Canada
  • Dentons Canada LLP
  • Tilray Inc.
  • Clark Builders

As the voice of Canadian business, the Chamber is Canada’s largest and most recognized business association in the country, representing nearly a quarter-million businesses.

Since 1925, the Chamber has connected businesses of all sizes, from all sectors and from all regions of the country to advocate for public policies that will foster a strong, competitive economic environment that benefits businesses, communities, and families across Canada.

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